photo by Nikki Ritcher for Anthology magazine at the launch party
The Shops at Target is an innovative collaboration project with small boutiques that Target launched in May 2012. The program enables small business owners to sell a collection of products created for Target but at the image of their brand stand. That provides great exposure for the selected shop owners. For the fall 2012 edition, the four small businesses are Kirna Zabete, The Curiosity Shoppe, Odin New York and Patch NYC.
sourcing: Ceramic nesting measuring cups $15 for 4, Silicone baking utensils $9, Milk bottle $15 at Target
I adore The Curiosity Shoppe at Target collection. The dinnerware collection from this shop located in San Francisco’s Mission District is designed around an Americana road-trip. I imagine using them as a basis of an end of summer fun party or a kids birthday theme.
sourcing: America cutting board $25 (photo: Anthology) | Dinner Plate $3, Salad Plate $2.50, Canvas Placemat $4, Acrylic Glasses $2-$3, Novelty Swizzle Sticks $5 for 8
sourcing: The Curiosity Shoppe at Target ceramic platter $25 | Serving bowl $20 at Target
Write down that September 9th, 2012 is the date that their 60 products will become available in stores and online. I did!