Pinnacle of Tent Event Design by Gloss Creative

melbourne cup marquee designs by gloss creative Event design is a huge market. Big brands have the monetary wealth to indulge in fabulous event decor. They make us dream and inspire us.

Let’s me introduce you to the lavish creations from a prolific Australian three-dimensional design studio Gloss Creative.

Founded by Amanda Henderson in 2001, Gloss Creative merges the world of Visual Merchandising and design. They call their style Grand Simplicity. Gloss Creative works in four areas: marquees, runaways, set design and floral styling.

In case you do not know, marquee is the British term for a large tent set up for an outdoor party, reception, or exhibition. What I am showing you here are tents designed for the haute society horse races in Australia. I am talking about the Melbourne Cup Spring Racing Carnival events.

Three Party Themes

I could resist when I saw the Audrey Hepburn’s Breakfast in Tiffany theme done for the Longines watches. It finished the circle that I started Monday with my beauty secrets.

Created in 2007, Fashion Topia featured shades of greens. The poufs with their velvet fabric were the stars. This marquee feels less luxurious but the layout works well for a cocktail event. People can move the seating at will to suit the social exchanges.

The Picnic Luxe Tent is adorable. I enjoy how they display the food. You could recycle this concept for a party this summer. The picnic theme can be interpreted in so many ways from a casual family style to a stylish Victorian era backdrop.

Wonderful Finger Food

 shannon bennett food at moet & chandon marquee at melbourne cup spring racing carnival 2007

I feel bad that I did not buy the February/March 2008 issue of Belle. I read this Australian magazine occasionally. The great article was published on Moët & Chandon’s Le Chapiteau Merveilleux. That tent design raised the bar.

The woman talented Australian Chef Shannon Bennett of the French restaurant Vue du Monde prepared the lunch platter. Guests were served vintage Moët & Chandon champagne with mini Wagyu steak sandwich, chickpea fries with dijonnaise, rabbit pithivier and the classic Peach Melba served with a modern twist on an Asian spoon. It sounds delicious.

>>> Sourcing:
Learn more: Gloss Creative
Photo credits: Bella article pictures taken by Mark Roper – Copyright pictures
Via: bye bye boring white . walls with dimension [ready 2 spark] + Gloss Creative [design to inspire]

  • Fanfan
    April 26, 2008 at 10:21

    I agree , simplicity goes with lux and beauty.

  • Chard
    July 4, 2010 at 05:57

    As far as I am aware Shannon Bennett is not a woman. Just thought you might like to know 🙂

    You wrote “The woman Chef Shannon Bennett of the French restaurant Vue du Monde prepared the lunch platter.”

    • At Home with Kim Vallee
      July 4, 2010 at 10:49

      Chard: You are right. I do not know how we get this idea. Thanks for telling us.