I read on the New Times this morning that Condé Nast plans to announce that it will close 4 magazines: Gourmet, Cooking, Modern Bride, and Elegant Bride.
I told you last January about the fact that Condé Nast will need to consolidate its cooking magazines into one. With the current status of the magazine industry, Condé Nast could not afford to support both Gourmet and Bon Appétit. At the time, speculations were that Bon Appétit will survive. Lately, a lot of people speculated that Gourmet, with his richer history, would stay.
Honestly, there are many cooking magazines than are more inspiring than Gourmet. My faves of the moment are Delicious, Donna Hay, and the French Saveurs. The biggest problem for Condé Nast was that I typically did not feel buying their 2 cooking magazines was worth it. Plus some months, Gourmet and Bon Appétit talked about similar topics. Which one between Gourmet and Bon Appétit did you buy on a regular basis? For me, it is Bon Appétit. Therefore, I am glad and sad at the same time.
+ Bon Appétit
+ via New York Times
JodiOctober 5, 2009 at 11:42
You raise very good points, I agree. I even use Martha Stewart Every Day Food more than those for weekday meals – so good! I rarely buy all of those magazines. Publications also needed to get into the online game more, especially robust, beautifully designed online password-protected content for subscribers.
At Home with Kim ValleeOctober 5, 2009 at 12:19
Jodi: About what magazines can do on the Web, I like what Canadian House and Home is doing. For an extra, you can subscribe to a digital version that usually arrived in my inbox before the print issue.
houseandhomeOctober 6, 2009 at 12:11
Thanks for the shout out about successful magazines online offering digital editions , @kimvallee See comments section: http://bit.ly/3ie944
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